Comscore Launches An ROI Strategy To Realign Its Business; Expects To Eliminate $20M-$25M In Annual Run-Rate Costs
The strategy is designed to lower and create more flexibility in the Company's cost base, simplify how Comscore does business internally and externally, sharpen accountability, and concentrate resources on the products and opportunities that can create durable long-term value. Objectives: Lower, More Flexible Cost Base