US Rental Demand Rises 19.2% as High Borrowing Costs Push Buyers to Rent, Zillow Says
Zillow's Oct. 15, 2026, report showed U.S. rental demand rose 19.2% year over year as elevated borrowing costs deterred homebuyers. Typical U.S. rent reached $1,932 a month in September, up 2.7% from a year earlier. New homebuyers' typical monthly payment climbed 5% to $3,037, nearly twice the pace of rent growth. Sing