NIQ - Majority of U.S. Consumers Now Use AI to Shop, NIQ Finds
NIQ - Majority of U.S. Consumers Now Use AI to Shop, NIQ Finds
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Majority of U.S. Consumers Now Use AI to Shop, NIQ Finds
NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, today announced new findings from its Agentic Commerce Tracker showing that 51% of U.S. consumers have used at least one AI-powered tool to support their shopping in the past month. The results mark a significant milestone in how cons…