Meta's Muse Could Generate $27 Billion a Year, Citi Says as AI Agent Usage Surges
Meta Platforms Inc. (NASDAQ: META ) could generate more than $27 billion a year from its month-old Muse personal AI agent by 2030, according to Citigroup Inc. (NYSE: C ), as usage grows and the race to become consumers’ default AI agent intensifies. Muse has topped 6.6 million downloads since its Sept. 8 launch and rea