Levi Strauss Flips FIFA Branding Restrictions Into ‘Guerilla Marketing Moment,’ Says Analyst
As the 2026 FIFA World Cup unfolds, Levi Strauss & Co (NYSE: LEVI ) grabbed the opportunity to take its marketing campaign viral, according to JPMorgan. The Levi Strauss Analyst: Analyst Matthew Boss reiterated an Overweight rating, while raising the price target from $30 to $32. The Levi Strauss Thesis: Team USA’s mat