Hermès Has Big Watchmaking Ambitions. The Cult of the Birkin Is Getting in the Way. - Heard on the Street — WSJ
By Carol RyanNothing says "I only bought this to get a Birkin" like an Hermès watch.At least that is a perception the French brand is fighting as it tries to be taken seriously as a maker of high-end mechanical watches. Trends in the secondhand market show why that will be challenging.Hermès's watc…