Adobe partners with NHL on AI-powered fan experiences
Adobe becomes the NHL’s official creative, marketing and AI partner ahead of the 2026-27 regular season.
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Adobe, NHL partner on AI fan experiences globally
Adobe becomes an official creative, marketing and AI partner of the NHL to help personalize fan experiences and support the league’s global expansion. The partnership includes Adobe CX Enterprise tools, GenStudio, Experience Platform, Journey Optimizer and Adobe Express.
Adobe, NHL partner on AI fan experiences
Adobe and the National Hockey League said they will partner to deliver AI-powered fan experiences globally.
Adobe (ADBE) Partners With NHL to Power AI Fan Experiences
Adobe became an Official Creative, Marketing and AI Partner of the NHL, providing CX Enterprise and AI tools to personalize fan experiences across the League’s global channels.Material DetailsContext by AI AnalystThis aligns with Adobe’s ongoing push to scale enterprise AI/CX deployments across mar…