Agassi Sports Entertainment Announces Merchandise Licensing Agreement with Rhino Entertainment LLC to Launch Grateful Dead Branded Picklebal
Agreement pairs the iconic Grateful Dead brand with Agassi Sports Entertainment's growing footprint in pickleball and padel, expanding ASE's lifestyle merchandise offeringLAS VEGAS, NV / / November 5, 2026 / Agassi Sports Licensing LLC, a wholly owned subsidiary of Agassi Sports Ent…
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09:17:36 PM UTC
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Agassi Sports Entertainment entered a merchandise licensing and manufacturing agreement to develop and distribute Grateful Dead-branded pickleball and padel products. The company anticipates rollout in mid-2027; financial terms were not disclosed.Material DetailsContext by AI AnalystThis is an earl…