Salesforce to Buy Braze for $47.50 a Share in Cash
The deal values Braze at roughly $5.66 billion on an enterprise value basis.
Enterprise software business Salesforce Inc. (CRM, Financials) is making a huge move in marketing technology with a deal to buy Braze for $47.50 a share in cash.The purchase values Braze at roughly $5.66 billion on an enterprise value basis. Investors quickly zeroed in on the premium. Shares of Bra…