TSLA Rival Slate Auto

Investor Ross Gerber, who is the co-founder of investment firm Gerber Kawasaki, backed Tesla Inc. (NASDAQ: TSLA ) rival Slate Auto ‘s $25,000 electric pickup truck on Wednesday, predicting that it will become popular with customers.

People Will Love The Truck In a series of posts on the social media platform X, the investor backed Slate Auto’s truck. “What do you get when you mix top Tesla and Amazon executives and build a retail EV truck platform… you get Slate Auto,” the investor said in his post.

Read Also: GM, Toyota And Other Automakers Warn California Car Sales Could Halt In July If This Legislation Is Not Delayed What do you get when you mix top Tesla and Amazon executives and build a retail EV truck platform… you get Slate Auto. — Ross Gerber (@GerberKawasaki) June 24, 2026 He then touted Slate Auto’s “fully customizable platform,” and its base price of $25,000.

Gerber also hailed the several customization options the automaker offered for the truck, saying it had “never been done before” in the auto industry.

Read Also: Tesla Sales Have 'Bottomed,' Says Ross Gerber As Iran War-Driven Gas Price Spike Pushes More Drivers Toward EVs “Using a new approach to selling and servicing vehicles, Slate auto has created a unique way to build an incredible low priced EV platform,” Gerber said.

Next, you build a fully customizable platform for low cost EV trucks with a base price of $25 k and a million ways to customize a truck that has never been done before.

Using a new approach to selling and servicing vehicles, Slate auto has created a unique way to build an… — Ross Gerber (@GerberKawasaki) June 24, 2026 The investor also said that “people will totally love this truck,” adding that he liked its “retro features and simplicity,” he said.

Gerber also shared that the base version, the blank Slate, gets 205 miles of range on a single charge. adding that the company had nearly 180,000 reservations and an annual production capacity of 150,000 units.

People will totally love this truck.

I love the retro features and simplicity.

Also it gets 205 miles range on the blank Slate.

They have 180k reservations and have capacity to make 150k vehicles annually in Warsaw. — Ross Gerber (@GerberKawasaki) June 24, 2026 EV Sales Rise EV sales in the U.S. still grew, according to estimates shared by market research firm Cox Automotive, with sales likely reaching 85,000 units in May despite the end of the $7,500 EV Credit.

Investment bank Goldman Sachs Group Inc. (NYSE: GS ) also published a new report recently, which pointed to electric vehicles offsetting oil.

The report said that global EV sales could reduce worldwide oil demand by over 320,000 barrels per day by December 2027, with projections also suggesting that EVs could offset at least 130,000 barrels/day by December next year if there is no growth in EV sales.

Read Also: Elon Musk Says Tesla's Model Y And Model 3 Have The Highest US-Made Content Check out more of Future Of Mobility coverage by following this link.

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