European Firms Prioritize Business Resilience in Sustainability Spending, ISG Says
European enterprises increasingly prioritize digital sustainability investments that strengthen resilience and long-term competitiveness, according to ISG's 2026 Digital Sustainability report. Buyers demand verified savings, longer uptime or improved resilience before scaling deployments, increasing pressure on providers to connect strategy with implementation. Growing generative AI use is expanding efficiency scrutiny beyond cloud infrastructure, with buyers seeking more detailed resource-consumption data. Highly regulated organizations increasingly link computing location and automated-system governance to data sovereignty and security. Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. ISG — Information Services Group Inc. published the original content used to generate this news brief via (Ref. ID: 202610150400BIZWIRE_USPR_____20261015_BW156507) on October 15, 2026, and is solely responsible for the information contained the