Demandbase Named a Leader in the 2026 Gartner® Magic Quadrant™ for Account — Based Marketing Platforms
For best results when printing this announcement, please click on link below: Demandbase Named a Leader in the 2026 Gartner(®) Magic Quadrant™ for Account-Based Marketing Platforms This marks the sixth consecutive year of recognition for Demandbase Demandbase ( ), the AI GTM leader defining the next era of agentic marketing, today announced it has been named a Leader in the Gartner(®) Magic Quadrant™ for Account-Based Marketing Platforms for the sixth consecutive year. For Demandbase, the recognition comes as the company advances its vision for agentic marketing, bringing together AI-powered intelligence, conversational insights and autonomous campaign execution to move ABM beyond traditional campaign management toward a more intelligent, agent-driven approach. Demandbase’s AI strategy is taking shape through innovations like Mojo ( ), its recently launched B2B marketing agent that turns strategy briefs into cross-channel campaigns; Demandbase AI ( ), a chat tool that lets revenue teams use natural-language prompts to get insights into their accounts and sales pipelines; and its Model Context Protocol integration, which enables external AI assistants to securely access Demandba
For best results when printing this announcement, please click on link below: Demandbase Named a Leader in the 2026 Gartner(®) Magic Quadrant™ for Account-Based Marketing Platforms This marks the sixth consecutive year of recognition for Demandbase Demandbase ( ), the AI GTM leader defining the next era of agentic marketing, today announced it has been named a Leader in the Gartner(®) Magic Quadrant™ for Account-Based Marketing Platforms for the sixth consecutive year.
For Demandbase, the recognition comes as the company advances its vision for agentic marketing, bringing together AI-powered intelligence, conversational insights and autonomous campaign execution to move ABM beyond traditional campaign management toward a more intelligent, agent-driven approach.
Demandbase’s AI strategy is taking shape through innovations like Mojo ( ), its recently launched B2B marketing agent that turns strategy briefs into cross-channel campaigns; Demandbase AI ( ), a chat tool that lets revenue teams use natural-language prompts to get insights into their accounts and sales pipelines; and its Model Context Protocol integration, which enables external AI assistants to securely access Demandbase insights. For Demandbase, these combined capabilities reflect the company’s role in the industry as it continues to execute on its innovation roadmap.
By connecting partner ecosystems, buying group and pipeline intelligence, and signal-based activation with AI-driven workflows, Demandbase is both shaping the future of agentic marketing and helping guide teams into it. “AI is unlocking new possibilities in B2B marketing and agents are now helping teams move from insight to execution with much less manual work,” said Gabe Rogol, CEO of Demandbase. “Our vision is to make agentic marketing the new standard, combining the intelligence that has long powered ABM with AI that can help marketers plan, execute and optimize campaigns.
” For Demandbase, the continuous recognition as a Leader in the Gartner report reflects Demandbase’s ongoing investment in helping go-to-market teams automate growth with connected intelligence, AI and action, as well as its customer-first approach. Demandbase also placed in the Gartner Critical Capabilities for Account-Based Marketing Platforms in 2026, scoring highest across all three Use Cases: New Account Acquisition, Account Retention and Account Expansion. To read the full Gartner Magic Quadrant report, click here Source: Gartner, Magic Quadrant for Account-Based Marketing Platforms, Jenifer Silverstein, Ray Pun, Chris Chandler and Upasna Chandra, 7 October 2026.
Gartner, Critical Capabilities for Account-Based Marketing Platforms, Jenifer Silverstein, Ray Pun, Chris Chandler and Upasna Chandra, 7 October 2026. Gartner disclaimer: Gartner does not endorse any company, vendor, product or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartner’s business and technology insights organization and should not be construed as statements of fact.
Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose. Gartner and Magic Quadrant are trademarks of Gartner, Inc. and/or its affiliates. About Demandbase Demandbase is the AI GTM leader defining the next era of agentic marketing, helping B2B revenue teams coordinate sales, marketing, and advertising around the accounts most likely to drive pipeline.
By connecting buying signals, account intelligence, and go-to-market execution in one platform, Demandbase helps teams prioritize what matters, improve visibility into performance, and move faster across the customer journey. Thousands of businesses use Demandbase to simplify go-to-market execution, reduce wasted spend, and drive measurable revenue outcomes. com: Media Contact for Demandbase: Berns & Co. com)