Zip selects Google Cloud to build U.S. AI product factory

AI-Native Product Factory reimagines product development for the agentic era, turning ideas into products at unprecedented speed and scale with built-in security, governance and human oversight NEW YORK & SUNNYVALE, Calif.--()--October 08, 2026-- Zip Co Limited (ASX: ZIP), a digital financial services company, today announced it has selected Google Cloud to build an AI-Native Product Factory designed to transform how Zip creates, develops, tests, launches, and continuously improves new products and experiences in the U.S. In financial services, new products still move like a relay race. Research hands off to design, design to engineering, and engineering to risk, legal, and compliance. Every handoff adds weeks, and every launch starts largely from scratch. Zip's AI-Native Product Factory replaces that relay with a shared, governed agentic environment where teams work in parallel. The initiative represents a shift from using AI to augment day-to day-work to reimagining the entire product-development lifecycle with Gemini Enterprise. Zip's Product Factory will connect customer research, design, engineering, risk, legal, compliance, and customer experience through a shared, governed agentic environment. The strategic value of the Product Factory is designed to compound over time, enabling Zip to pursue multiple concepts simultaneously, shorten the time taken between insights and launch, and progressively lower the incremental cost and complexity of bringing new experiences to market. "With Google Cloud and Gemini Enterprise, we're creating a new operating model for what AI-native consumer financial services looks like in practice," said Rory Herriman, U.S. chief technology and operating officer of Zip US. "The real power comes from combining AI with what is uniquely ours: our data, our understanding of our customers, our product and risk expertise, and the institutional knowledge we have built over time. The Product Factory turns that intelligence into a compounding advantage. Every product we build creates reusable intelligence and capabilities that make the next product faster and better. That is how we accelerate innovation at a scale that simply wasn't possible before." Zip is working with Google Cloud to establish the agentic foundation that makes this possible. Google Cloud's Gemini Enterprise will underpin the AI-Native Product Factory and Zip's broader AI industrialization environment, where agents work alongside Zip employees across internal workflows. With access to frontier and open-weight AI models, Zip can apply the right intelligence to each opportunity while building on a common enterprise foundation. "This isn't just about changing how we build products. It's about building an intelligence-driven enterprise, where our data, knowledge, and expertise continuously compound and can be applied across our products, decisions, and operations." said Herriman. That foundation is being designed for the realities of financial services f