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Zeta Global to Acquire Data Infrastructure Firm Digital Audience

Zeta Global has agreed to acquire Digital Audience, a data infrastructure company. The deal is expected to enhance Zeta Global's presence in Europe and expand its identity and activation capabilities.

ZETA

Zeta Global agreed to acquire the data infrastructure company Digital Audience. The artificial-intelligence infrastructure company said Digital Audience will strengthen its presence in Europe, expand its identity and activation capabilities, and add a team of data and AI talent.