Meesho shares jump 6.18% on content commerce growth and profit hopes

Shares of e-commerce platform Meesho rose as much as 6.18% to 240.5 rupees after the company reported its net merchandise value through its content commerce ecosystem grew 152% year-over-year over the last 12 months. Tier-3 and tier-4 markets accounted for 66% of content commerce orders. Jefferies reiterated a "buy" rating with a price target of 240 rupees.