Ford unveils 2027 F-150 lineup with price cuts
Ford released its 2027 F-150 lineup with updated styling and new technology, including price cuts on several high-end trims. Ford shares fell more than 2% Tuesday after the reveal.
Ford Motor NYSE:F has unveiled its 2027 F-150 lineup, adding updated styling and new technology while cutting prices on several higher-end trims. The pickup remains central to the automaker's profit engine. Ford shares fell more than 2% Tuesday despite the reveal.