Ford targets 100,000+ Fathom electric truck sales in first year
Ford reportedly aims to sell more than 100,000 Fathom electric trucks in the first year of production. Fathom is expected to start near $30,000, with customer orders opening early next year.
F Ford: Targets 100,000+ Fathom Electric Truck Sales in First Year ⠀ · Ford reportedly aims to sell more than 100,000 Fathom electric trucks in the first year of production, a level only Tesla has achieved with a single EV model in the U.S. · The Fathom is expected to start at nearly $30,000, with customer orders opening early next year. · The truck will include Apple Maps, Ford BlueCruise and more passenger space than a Toyota RAV4, with Ford targeting buyers beyond the traditional EV market.