Publicis win of PepsiCo media account lifts growth hopes
TradingView reports Bank of America says Publicis Groupe securing PepsiCo’s entire media account points to a major win, supporting hopes for sustained organic revenue growth over the medium term.
Reports that Publicis Groupe secured PepsiCo's entire media account point to another major win for the French advertising group, boosting hopes that it can sustain organic revenue growth over the medium term, Bank of America analysts say.
Publicis was already the incumbent for PepsiCo's media activ…