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Publicis shares jump on reports of PepsiCo global account win

Publicis Groupe shares rose as much as 4.2% in European morning trading Thursday after press reports that PepsiCo shifted its global media account to the French advertising group from Omnicom.

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By Adria CalatayudPublicis Groupe shares rose after press reports that PepsiCo shifted its global media account to the French advertising company from U.S. rival Omnicom Group.Shares in Publicis climbed as much as 4.2% in European morning trading Thursday, taking their year-to-date gain above 16…