Reddit CEO Declares ‘People Don’t Want AI Summaries—They Want Reddit’

Reddit, Inc. (NYSE: RDDT ) stock fell nearly 10% in Friday’s premarket session after investors focused on management’s warning that search referral traffic remained “choppy” amid ongoing uncertainty around Google’s AI-driven search changes, overshadowing another quarter of better-than-expected revenue and earnings. CEO Steve Huffman said search referrals were “choppy” during the second quarter and became more volatile later in the period as Google’s AI-powered search continues to evolve. He said Reddit is prioritizing direct engagement through its app over search-driven traffic, adding that the company is “not building for drive-by traffic” but rather “a daily destination” and that direct app users are significantly more valuable than search referrals. Read Also: Reddit Stock Tumbles as CEO Says Google Search Refe...