Apple Could Swing $170 Billion In Value After Earnings

Earnings are back in the driver’s seat on Thursday, with a -selected slate that ranges from regulated utilities to mega-cap tech and payments. With guidance and segment commentary often moving stocks as much as the headline numbers, the options market offers a real-time read on how much volatility traders are bracing for, according to Pro. , but the biggest implied move is saved for the final section as the countdown runs from the calmest setup to the most volatile. 6.

04% The Southern Company (NYSE: SO ) reports second quarter of 2026 results before the opening bell. 97 billion a year ago. 28 billion of market value at stake. S.

utilities, serving 9 million customers through vertically integrated electric operations in three states and natural gas distribution utilities in four states. Analyst sentiment is mixed: the stock carries a Hold consensus rating, and the stock is trading below the 180-day average analyst price forecast. Recent notes have pointed in different directions, with BMO Capital reiterating Outperform and raising its price forecast in July, while Keybanc downgraded the stock to Underweight. 9% above the 200-day moving average.

Read Also: Peter Schiff Says the AI Bubble Has 'a Lot More Air' Left to Come Out Amid SPCX Decline 5. Apple Inc. 42% Apple Inc. (NASDAQ: AAPL ) reports third quarter of 2026 results after the closing bell.

04 billion in the prior-year quarter. 98 trillion market cap. Apple remains one of the world’s largest companies, spanning consumer and enterprise hardware alongside a broad software and services ecosystem. The stock carries a Buy consensus rating, and the share price sits above the 180-day average analyst price forecast.

In July, Morgan Stanley reiterated Overweight and raised its price forecast, while HSBC upgraded the stock to Buy and raised its price forecast; Keybanc, meanwhile, downgraded the stock to Underweight. 89. 4. Mastercard Inc.

79% Mastercard Inc. (NYSE: MA ) reports second quarter of 2026 results before the opening bell. 13 billion a year ago. 8 billion of market value in play for the $497 billion payments giant.

Mastercard is the world’s second-largest payment processor, operating in more than 200 countries and handling transactions in over 150 currencies. The stock carries a Buy consensus rating, and the 180-day average analyst price forecast is above where the stock trades. In July, Barclays initiated coverage with an Overweight rating, while Truist Securities reiterated Buy and cut its price forecast. 5% above the 200-day moving average.

3. Bristol-Myers Squibb Co. 01% Bristol-Myers Squibb Co. (NYSE: BMY ) reports second quarter of 2026 results before the opening bell.

30 billion in the year-ago quarter. 25 billion of market value at stake based on Bristol-Myers Squibb’s $131 billion market cap. Bristol-Myers Squibb develops and markets therapies across areas including cardiovascular disease, cancer and immune disorders, with a major focus in immuno-oncology. The stock carries a Hold consensus rating, and shares trade close to the 180-day average analyst price forecast.

In July, BofA Securities reiterated a Buy rating and cut its price forecast, while Cantor Fitzgerald reiterated a Neutral rating. 97. 2. Altria Group, Inc.

23% Altria Group, Inc. (NYSE: MO ) reports second quarter of 2026 results before the opening bell. 10 billion a year ago. 32 billion of market value at stake for the $126 billion tobacco company.

S. Smokeless Tobacco and John Middleton, alongside innovation-focused units. The stock carries a Hold consensus rating, and the stock is trading above the 180-day average analyst price forecast. Recent analyst tone has been split, with UBS reiterating Buy and raising its price forecast in July, while Barclays reiterated an Underweight rating and raised its price forecast in May.

06. 1. Com Inc. Com Inc.

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