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Boston Beer projects 48.5%-50% 2026 gross margin while keeping $8.50-$10.50 non-GAAP EPS and cutting planned ad spend by $20M

Boston Beer projects 48.5%-50% 2026 gross margin while keeping $8.50-$10.50 non-GAAP EPS and cutting planned ad spend by $20M

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Boston Beer projects 48.5%-50% 2026 gross margin while keeping $8.50-$10.50 non-GAAP EPS and cutting planned ad spend by $20M